Are You Listening to Your Clients?

Ben Baker  February 15th 2019   Insurance, like every other industry, is racing to make sure it is technologically “superior.” Apps are created, dashboards, developed, AI integrated into business processes and machine learning utilized, attempting to better understand the business as it is today and how it will change over the next decade. HOWEVER, are … Read more

Why Should People Care About Your Brand?

Everyone has heard the proverb “if a tree falls in the forest, and no one is around to hear it. . . does it truly make a sound?” This phrase comes to mind over and over again when I review companies marketing strategies. I wonder, sometimes out loud, “If people hear the marketing of this … Read more