Video Content for Agents

Looking to super-boost the productivity of your agency, and stand out from the crowd? Use VIDEO! The momentum surrounding video is simply incredible, as many swear by its power in marketing. According to Wyzowl, 84% of consumers have been convinced to make a purchase after they watched a video. That’s why it’s critical that you … Read more

Why I Don’t Believe in Disintermediation of Insurance Brokers

This article originally published on Or Why Brokers Won’t Be Disrupted   Middlemen (an example being brokers) add cost to a product without changing it. What’s not to hate about that? It’s an old insight: over history no economic agent is more loathed than the middleman (called an intermediary in the jargon). In the … Read more

How I went From CSR To Producer and You Can Too

My Insurance career launched with State Farm right out of college.  It was never my intent to stay in Insurance I was supposed to go and be a copywriter with the Richardson Group, so I thought.  Little did I realize in college that I wasn’t that great of a copywriter and although I never dreamed … Read more

Agents: 5 Reasons to Focus More on Collector Vehicles

Disclaimer: We try to write articles that are informational and interesting for insurance professionals, and we very rarely talk about our employers’ specific products or services. Whenever we do, we fully disclose the connection. This is one of those times. Today’s article is about a product that Tony’s employer, American Modern Insurance offers. We decided to … Read more

Local Agents: To Win Be Authentic

Tony has spent the last 2 years helping small and medium independent agents grow in the incredibly competitive Northern California market. During this time, he’s visited a LOT of different agencies with different personalities, strategies and results. Many smaller local agents have been hit hard by the perceived commoditization of personal lines and fierce competition … Read more