Why Don’t We Start With Why?

image courtesy of www.pexels.com A decade ago, a relatively unknown, by the name of Simon Sinek, asked us to “Start With Why?” Millions of copies of his book later, hundreds of keynotes, and a following in the millions, a decade later we are still not starting with why as corporations. How do I know this? … Read more

The How and When the Agency Distribution Channel Will Win the Insurance Distribution War

We’ve all read the industry publications about the rise of the Insurtechs and the legacy direct writers continuing to gain market share as they continue to commoditize all but the large and middle markets of commercial lines insurance.  Personal lines which include home, auto, life and health insurance, along with small commercial, continues to move … Read more

How To Tell Your Story Creatively?

Last month I wrote an article for Insurance Nerds titled Do Your Employees Know Your Story? The feedback that I got on it was tremendous, and I thought I would follow up this month by providing some advice about how to tell your story creatively. I believe that every company should do away with a … Read more