Customer experience is vastly different from customer service. Customer service deals with a single point of engagement between the customer and your brand while customer experience delves into how the customer engages with you from initial contact to their final engagement. Customers first find out about brands through various points of contact; Social media, radio … Read more
As a consumer of insurance, I am tired of hearing about how every carrier can save you hundreds of dollars on your insurance. If this is true, if you switch often enough, insurance should theoretically be free… shouldn’t it? There is no perception of value when all that is communicated is the price! Consumers may … Read more
With a little inspiration from 538 and frequent Insurance Nerds contributor, Rob Galbraith, we’re trying something new! We love the interactivity of our podcasts, but as busy insurance professionals, we were finding it hard to find time to connect. Starting today, you can expect a recurring series of posts titled The Attachment Point to appear on or around Thursday … Read more
This article was originally published on LinkedIn and is reproduced on Insurance Nerds with the author’s permission. My upbringing shaped my early view of women. I grew up in a military household and watched my mom (and many other moms) raising kids, balancing jobs and running households while their husbands were stationed overseas or in combat. … Read more
I’m sometimes asked ‘Why is gender equality so important in the workplace?’ My response is typically, ‘Why not?’ To me, gender equality is the foundation, but the question needs to go beyond that to: ‘Why is equality so important in the workplace?’ Equality is achieved when people can access and enjoy the same rewards, resources … Read more