---
title: "Profiles in Risk – Episode 35: Robin Smith, CEO of WeGoLook - InsNerds.com"
description: "OR SUBSCRIBE AT: Buzzsprout RSS: https://goo.gl/5K4X3Q Google Play: https://goo.gl/WMAvW4 iTunes: https://goo.gl/7SqwvP Overcast: https://goo.gl/8b4cbD Spotify: https://goo.gl/niAbGN Stitcher: https://goo.gl/DmE7Mi YouTube: https://goo.gl/1Turar \"You don't have to be an industry expert to be an industry leader\" - Robin Smith, CEO of WeGoLook In this episode of Profiles in Risk, Robin Smith of WeGoLook talks about why the business was started, the value"
---

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# [Profiles in Risk – Episode 35: Robin Smith, CEO of WeGoLook - InsNerds.com](https://insnerds.com/insights/profiles-risk-episode-35-robin-smith-ceo-wegolook)

 Written by [Nicholas Lamparelli](https://insnerds.com/insights/author/nicholas-lamparelli) | Oct 8, 2017 4:00:00 AM

# Profiles in Risk – Episode 35: Robin Smith, CEO of WeGoLook

by Nicholas Lamparelli

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[http://www.buzzsprout.com/87086/575707-e35-robin-smith-ceo-of-wegolook.mp3](http://www.buzzsprout.com/87086/575707-e35-robin-smith-ceo-of-wegolook.mp3)

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*“You don’t have to be an industry expert to be an industry leader”*  
 – Robin Smith, CEO of WeGoLook

In this episode of Profiles in Risk, Robin Smith of WeGoLook talks about why the business was started, the value it brings to insurance and other industries, what the future holds for WeGoLook and what it takes to be a startup founder. The idea germinated with a conversation with someone who was purchasing a high-end projector and wished someone could inspect it for him, and Robin and team have built an international company serving the US, Australia, Canada, the UK and Puerto Rico. Seems like WeGoLook is on its way to global domination.

Robin was a pleasure to speak with. Sure, she is focused on “global domination” for WeGoLook, but we spend a lot of time talking about the team and how much pride she has in her colleagues with some really heart-warming stories. She’s a true leader, motivator, and inspiration.

**CONNECT WITH ROBIN SMITH:  
**[Email](https://insnerds.com/insights/robin@wegolook.com)  
[LinkedIn](https://www.linkedin.com/in/wegolookrobin/)  
[WeGoLook Homepage](https://wegolook.com/)

**DISCUSSED IN THE PODCAST:  
**[Wrike](https://www.wrike.com/vm/?utm_expid=75732941-97.JUpGMrzTREiJpOTrzMpZ_g.1&utm_referrer=https%3A%2F%2Fwww.google.com%2F) Software  
[Google Suite](https://gsuite.google.com/)  
 The book: [Essentialism](https://www.amazon.com/Essentialism-Disciplined-Pursuit-Greg-McKeown-ebook/dp/B00G1J1D28/ref=sr_1_1?ie=UTF8&qid=1507499297&sr=8-1&keywords=essentialism)

### About Nicholas Lamparelli

Nick Lamparelli is a 20+ year veteran of the insurance wars. He has a unique vantage point on the insurance industry. From selling home & auto insurance, helping companies with commercial insurance, to being an underwriter with an excess & surplus lines wholesaler to catastrophe modeling Nick has wide experience in the industry. Over past 10 years, Nick has been focused on the insurance analytics of natural catastrophes and big data. Nick serves as our Chief Evangelist.

- <https://www.linkedin.com/in/nicklamparelli>

##### [ Nicholas Lamparelli](https://insnerds.com/author/nick-lamparelli/)

+ posts

Nick Lamparelli is a 20+ year veteran of the insurance wars. He has a unique vantage point on the insurance industry. From selling home & auto insurance, helping companies with commercial insurance, to being an underwriter with an excess & surplus lines wholesaler to catastrophe modeling Nick has wide experience in the industry. Over past 10 years, Nick has been focused on the insurance analytics of natural catastrophes and big data. Nick serves as our Chief Evangelist.

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