When Words Collide

When Words Collide: Resolving Insurance Coverage and Claims Disputes

Written by Bill Wilson, the U.S.A.’s foremost authority on insurance policy language:

  • Practical and entertaining guide to understanding insurance policies
  • The culmination of a legendary career that stretches over six decades
  • Learn from the actual stories of thousands of real-life claims

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Bill Wilson takes his years of experience in the trenches and provides the insurance community with realistic and street-wise words of wisdom in this excellent claims handbook. For both the novice and the experienced professional, Bill's approach gives any reader a heads-up and pathway to approaching even the most complex claims situations.

Dan Kohane, Esq Insurance Attorney, Senior Partner and Adjunct Professor of Insurance Law

"When Word Collide” is more than a must read. It’s a must-have reference for every agency owner and should be required reading for agency staff. While situations may change, the principles Bill Wilson outlines in his book do not and they serve as a foundation for virtually any issue you encounter. To get Bill’s decades of wisdom and insight in one book is a gift to the profession

W. Michael McBride, JD President at Mason McBride Inc

This book is a must read for every insurance professional that cares about providing the right coverages and being an advocate for their clients to receive the coverage they have purchased when they incur a claim.

Chris Burand, CBA President at Burand & Associates

Wilson deals with a complex legal subject with the lucidity of a true educator. This book should be in the office of every agent, adjuster and underwriter. It is an indispensable tool to understand and unlock the subtlety of insurance policies. It will be invaluable to have this work from one of the masters of coverage interpretation.

Stuart Powell, CPCU, CIC, CLU, ChFC, ARM, AMIM, AAI, ARe, CRIS Risk Management and Insurance Consultant

I think this book is a must read for insurance producers, their assistants and especially those who are new to our industry.

Chuck Schramm, CPCU, CIC, AAI, ARM, CRM Insurance Educator

This is a great book for any insurance agent, insurance broker, claims person, or claims lawyer that needs to know how insurance is dealt with in the real world rather than the esoteric home of appellate jurisprudence.

Barry Zalma, Esq., CFE Insurance Consultant, arbitrator, mediator, author, and speaker

Whether you are a seasoned industry professional or just beginning your insurance career, “When Words Collide…Resolving Insurance Coverage and Claims Disputes,is a must-read. Wilson’s years of experience jumps out at you from each page. Bill’s writing style will keep you captivated. The book becomes a desk reference in the amazing and often challenging world of Insurance policy formation and interpretation. Technical competence in the property and casualty industry involves a continuous dedication to the craft and a commitment to lifelong learning………… with the benefactors being the policyholders, the insurance carriers and their agents and brokers!

Greg Deimling, CPCU, ARM, AMIM Principal at Malecki Deimling

Words Collide is a 'must have' resource for insurance agents and brokers, underwriters, claims adjusters, claims executives, insurance company marketers and marketing executives, most attorneys and also anyone with responsibility for the purchase of insurance for themselves and others, such as risk managers of large organizations.

Craig Stanovich, CPCU, CIC, CRM, AU Owner and Principal Consultant at Austin & Stanovich Risk Managers

Bill Wilson is the nation's foremost leading expert on form coverage, and technical issues.

Bob Rusbuldt CEO of the Independent Insurance Agents & Brokers of America

Learn a rock-solid foundation to anchor your technical insurance knowledge

There is simply no substitute for experience, and in this book, Bill distills 50+ years of insurance experience, shared with the love of an educator.

Nothing destroys your customers’ trust more than a bad claims experience

If you’re an agent, you sell promises. Promises that somebody else (a claims adjuster) has to deliver on. That puts you in a tough situation. This book will pay for itself many times over if it helps you save a single client, and it’s going to save you many customers over the years.

Decades of deep, technical insurance experience distilled into a simple book

It’s like having a mentor who is a world-class technical expert, and at the same time, a passionate and dedicated educator.

Chock full of practical examples

This is not a theoretical manual; it’s a deeply practical, interesting, and entertaining read that will be useful for decades to come.

About the Author:

Bill Wilson, CPCU, ARM, AIM, AAM

William C. Wilson, Jr.is the founder of InsuranceCommentary.com. He retired from the Independent Insurance Agents & Brokers of America in December 2016 where he served as Assoc. VP of Education and Research and was the founder and director of the Big “I” Virtual University for over 17 years.  He is the former Director of Education & Technical Affairs for the Insurors of Tennessee and, prior to that time, he was employed by Insurance Services Office, Inc.  He is a graduate of the Illinois Institute of Technology with a B.S. degree in Fire Protection & Safety Engineering.

Bill was a licensed insurance and surplus lines agent, and his professional affiliations have included past president of the Middle Tennessee Chapter of CPCU, member of the board of directors of the national CPCU society, PMLG of the Honorable Order of Blue Goose, International, member of the Independent Insurance Agents & Brokers of America (IIABA) National Education Committee, member of the Certified Insurance Service Representative (CISR) National Advisory Committee, member of the National Underwriter FC&S editorial board, member of the Society of Insurance Trainers and Educators (SITE) and its SITE Journal editorial committee, member of the National Writers Association, chairman of the Tennessee Insurance Commissioner’s Education Advisory Committee, member of the Middle Tennessee State University Insurance Liaison Committee, and member of the Nashville State Technical Institute’s Business Management Advisory Committee.

He has served as a trainer and speaker for various organizations, including the Independent Insurance Agents & Brokers of America and 43 of its state affiliates, the CPCU Society national convention and chapter programs, the National Association of Insurance Women (NAIW), the Southern Agents Conference (SAC), the Risk & Insurance Managers Society (RIMS), the International Risk Management Institute (IRMI), and the Society of Risk Management Consultants (SRMC).

Bill has conducted hundreds of technical seminars, workshops and convention presentations—from Hawaii to Maine and Alaska to Florida—as well as programs on time management, presentation and public speaking skills, seminar development, and many others.  He has been the top-rated presenter at several CPCU National Conventions, and his programs are always highly rated by attendees. He has presented seminars or webinars to as many as 5,000 attendees in a single session.

He was the recipient of the IIABA L.P. McCord National Education Award for having the #1 ranked state insurance education program in America and has won six other national education awards, including the George M. Gottheimer Memorial Award which is presented periodically to a CPCU Society member who has made an outstanding contribution to the field of insurance education, risk management or insurance consulting and, most recently, the Jeff Yates Lifetime Achievement Award which is the IIABA’s highest honor for non-agents.

Bill has researched, developed, written, and published dozens of technical articles, manuals and CDs/audio tapes and has authored articles in business and industry trade periodicals such as Presentations magazine, American Agent & Broker magazine, Independent Agent magazine, Tennessee Insuror magazine, Tennessee Business magazine, the CPCU Journal, CPCU Interest Group newsletters, and the SITE Journal.

He has been quoted as an expert in a number of mainstream publications, including Readers DigestKiplinger’s, and Money magazines and the Wall Street Journal, and he has been cited as an expert resource/interviewee for local television and radio media. He has also served as an expert witness in litigation.

According to Nashville NBC television affiliate WSMV, “Bill Wilson is an expert when it comes to insurance.”  Dr. William T. Hold, president of the Society of Certified Insurance Counselors in Austin, Texas has said that, “Bill Wilson is recognized by his peers as one of the premier insurance educators in America.” Bob Rusbuldt, CEO of the Independent Insurance Agents & Brokers of America says, “Bill Wilson is the nation’s foremost leading expert on form, coverage, and technical issues.”

Bill now blogs on insurance industry issues at InsuranceCommentary.com and delivers keynote presentations in conjunction with his consulting practice. He is also working on several book projects, in addition to playing lead guitar with the band The Old Dogs. His first insurance book, tentatively titled “When Words Collide: Resolving Insurance Coverage and Claims Disputes,” is scheduled for publication in May 2018.

Email Bill at Bill@insuranceCommentary.com.

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