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Medibank expands loyalty scheme with Engage People

Written by Insurance Nerds Editorial Team | Sep 11, 2025 12:07:09 AM

Medibank and Engage People Boost Health Rewards Program

Medibank has renewed its partnership with Engage People to enhance their health rewards program, aiming to drive greater wellness innovation. This collaboration focuses on leveraging loyalty technology to incentivize healthier habits among customers.

Key Players in the Partnership

The main players in this agreement are Medibank, a significant health insurance provider in Australia, and Engage People, a technology company specializing in loyalty solutions. Together, they are set to expand and improve the features offered in Medibank's health rewards scheme, benefiting both the company and its customers.

What’s New in the Program?

The expanded health rewards program will offer enhanced benefits to Medibank members who engage in positive health activities. This may include rewards for regular exercise, wellness check-ups, and lifestyle management. By utilizing Engage People’s technology, Medibank seeks to create a more interactive and engaging platform for its customers.

Implications for Customers

This partnership could have a notable impact on current and prospective Medibank members. By providing new incentives and rewards, customers may find additional motivation to prioritize their health. The emphasis on loyalty technology indicates a growing trend in the health insurance industry, where customer engagement is becoming increasingly important.

Conclusion

This updated partnership shows Medibank's commitment to promoting wellness through innovative solutions. By integrating technology into their loyalty program, they are not just enhancing customer satisfaction but also supporting healthier lifestyles among their members.

Original Source: https://fintech.global/2025/09/10/medibank-expands-loyalty-scheme-with-engage-people/