“Built for Outsiders, Backed by Billions”: UK’s Marshmallow Raises $90 Million as Migrant-Focused Insurtech Soars Past $2 Billion Valuation

Marshmallow's $90 Million Funding Boost

Marshmallow, a UK-based insurtech startup, recently secured $90 million in funding, bringing its valuation to over $2 billion. This funding round highlights the growing interest in companies that focus on innovative financial services and insurance products tailored for migrants.

Focus on Migrant Integration

The company specializes in providing affordable and accessible insurance options for migrant communities, aiming to support their integration into new environments. This niche market has proven to be both vital and lucrative, with Marshmallow already insuring over one million drivers.

Impressive Growth Metrics

With a profitable annual revenue run rate of $500 million, Marshmallow is demonstrating solid financial health. This achievement suggests that the company's business model resonates well with its target audience, positioning it for continued growth in the evolving insurance landscape.

Impact on the Insurance Market

The focus on underserved communities like migrants may encourage other insurers to rethink their strategies and offerings. As Marshmallow continues to scale, it could set a precedent for how financial products are developed and marketed to diverse populations.

Conclusion

The recent funding infusion not only enhances Marshmallow's financial capabilities but also reinforces its commitment to serving a crucial segment of the population. The development indicates an increasing recognition of the value in creating tailored solutions within the insurance industry.

Original Source: https://www.rudebaguette.com/en/2025/04/built-for-outsiders-backed-by-billions-uks-marshmallow-raises-90-million-as-migrant-focused-insurtech-soars-past-2-billion-valuation/