Thailand's Sunday partners Salesforce to scale proprietary AI-powered personalized insurance

Thailand's Sunday Collaborates with Salesforce for Growth

Sunday, an InsurTech company operating in Thailand, has announced a partnership with Salesforce, a leader in artificial intelligence (AI) customer relationship management (CRM) solutions. This collaboration aims to enhance operational efficiency while providing a more personalized experience to over 330,000 customers.

Key Objectives of the Partnership

Through its alliance with Salesforce, Sunday intends to centralize its operations using several of Salesforce's platforms, such as Sales Cloud and Service Cloud. This move will allow for streamlined processes within the company.

Additionally, the integration of Tableau for data analytics and Slack for team communication aims to improve internal collaboration. By leveraging these tools, Sunday is looking to better engage with its customers and address their diverse needs more effectively.

Impact on Customers and Business Scale

With the implementation of these solutions, Sunday plans to enhance the personalization of its insurance offerings. This focus on tailored customer interactions is expected to bolster customer satisfaction and retention rates.

Furthermore, by scaling its operations through these advanced technologies, Sunday is positioning itself for increased growth in the competitive InsurTech landscape in Thailand. This strategic move could also help the company adapt to changing market demands and customer expectations.

Conclusion

This partnership underscores the growing trend of traditional industries embracing technology to improve service delivery and operational performance. As Sunday continues to evolve its business model, it will be interesting to see how these changes impact its market position and customer relationships in the long run.

Original Source: https://technode.global/?p=103894