--- title: "PiR – E156: Dustin Lemick, CEO of BriteCo on The Disruption of Jewelry Insurance - InsNerds.com" description: There are many issues that come up in providing insurance for jewelry. Perhaps the biggest single issue screaming for a solution, is in property valuation which in many cases creates conflict at claims time. The process of appraisal, and accuracy of proper valuation over time was screaming for an efficient solution using technology. Dustin Lemick, image: https://insnerds.com/hubfs/Imported_Blog_Media/Lamparelli-100x100-Jan-03-2025-02-15-39-7338-AM.jpg --- 2 min read # PiR – E156: Dustin Lemick, CEO of BriteCo on The Disruption of Jewelry Insurance [![Picture of Nicholas Lamparelli](https://insnerds.com/hubfs/Nick%20Lamparelli(Headshot%20GS).jpg) Nicholas Lamparelli ](https://insnerds.com/insights/author/nicholas-lamparelli) : Apr 27, 2019 12:00:00 AM [Podcast](https://insnerds.com/insights/tag/podcast) ![PiR – E156: Dustin Lemick, CEO of BriteCo on The Disruption of Jewelry Insurance](https://insnerds.com/hubfs/Imported_Blog_Media/Lamparelli-100x100-Jan-03-2025-02-15-39-7338-AM.jpg) There are many issues that come up in providing insurance for jewelry. Perhaps the biggest single issue screaming for a solution, is in property valuation which in many cases creates conflict at claims time. The process of appraisal, and accuracy of proper valuation over time was screaming for an efficient solution using technology. Dustin Lemick, who has jewelry sales in his DNA, saw these problems and decided to solve this problem. In this episode, we discuss jewelry, valuations, technology and the creation of an insurtech company, BriteCo, to solve these problems. **LISTEN HERE:** Audio Player [https://www.buzzsprout.com/87086/1057782-pir-e156-dustin-lemick-ceo-of-briteco-on-the-disruption-of-jewelry-insurance.mp3](https://www.buzzsprout.com/87086/1057782-pir-e156-dustin-lemick-ceo-of-briteco-on-the-disruption-of-jewelry-insurance.mp3) 00:00 00:00 00:00 Use Up/Down Arrow keys to increase or decrease volume. ** OR WATCH HERE: ** **CONNECT WITH DUSTIN LEMICK: LinkedIn – [https://www.linkedin.com/in/dustin-lemick-0902383/](https://www.linkedin.com/in/dustin-lemick-0902383/) BriteCo Homepage – [https://brite.co/](https://brite.co/) **** MENTIONED IN THIS EPISODE: ****HDI Global – [https://www.hdi.global/us/en](https://www.hdi.global/us/en) Perr & Knight – [https://www.perrknight.com/](https://www.perrknight.com/) Slack – [https://slack.com/](https://slack.com/) Master of Scale Podcast – [https://mastersofscale.com/](https://mastersofscale.com/) ** **BOOKS RECOMMENDED BY DUSTIN: Blitzscaling by Reid Hoffman – [https://amzn.to/2PvAQIQ](https://amzn.to/2PvAQIQ) ** **SUBSCRIBE AT: ****[Buzzsprout RSS: http://www.buzzsprout.com/87086](http://www.buzzsprout.com/87086)**** [Google Play: https://goo.gl/WMAvW4](https://goo.gl/WMAvW4)**** **** [iTunes: https://goo.gl/7SqwvP](https://goo.gl/7SqwvP)**** [Overcast: https://goo.gl/8b4cbD](https://goo.gl/8b4cbD) **** [Spotify: https://goo.gl/niAbGN](https://goo.gl/niAbGN) [Stitcher: https://goo.gl/DmE7Mi](https://goo.gl/DmE7Mi)** ** [YouTube: https://goo.gl/1Turar](https://goo.gl/1Turar)**   ![](https://insnerds.com/hs-fs/hubfs/Imported_Blog_Media/Lamparelli-100x100-Jan-03-2025-02-15-39-7338-AM.jpg?width=100&height=100&name=Lamparelli-100x100-Jan-03-2025-02-15-39-7338-AM.jpg) ![](https://insnerds.com/hs-fs/hubfs/Imported_Blog_Media/Lamparelli-100x100-Jan-03-2025-02-15-39-7338-AM.jpg?width=100&height=100&name=Lamparelli-100x100-Jan-03-2025-02-15-39-7338-AM.jpg) ### About Nicholas Lamparelli Nick Lamparelli is a 20+ year veteran of the insurance wars. He has a unique vantage point on the insurance industry. From selling home & auto insurance, helping companies with commercial insurance, to being an underwriter with an excess & surplus lines wholesaler to catastrophe modeling Nick has wide experience in the industry. Over past 10 years, Nick has been focused on the insurance analytics of natural catastrophes and big data. Nick serves as our Chief Evangelist. - [![](https://insnerds.com/hubfs/Imported_Blog_Media/linkedin-Jan-03-2025-02-16-34-0184-AM.png) ![](https://insnerds.com/hubfs/Imported_Blog_Media/linkedin-Jan-03-2025-02-16-34-0184-AM.png) ](https://www.linkedin.com/in/nicklamparelli) - ![](https://insnerds.com/hubfs/Imported_Blog_Media/wordpress-Jan-03-2025-02-16-14-2237-AM.png) ![](https://insnerds.com/hubfs/Imported_Blog_Media/wordpress-Jan-03-2025-02-16-14-2237-AM.png) ![](https://insnerds.com/hs-fs/hubfs/Imported_Blog_Media/Lamparelli-150x150-Jan-03-2025-02-15-38-1403-AM.jpg?width=150&height=150&name=Lamparelli-150x150-Jan-03-2025-02-15-38-1403-AM.jpg) ##### [ Nicholas Lamparelli](https://insnerds.com/author/nick-lamparelli/) + posts Nick Lamparelli is a 20+ year veteran of the insurance wars. He has a unique vantage point on the insurance industry. From selling home & auto insurance, helping companies with commercial insurance, to being an underwriter with an excess & surplus lines wholesaler to catastrophe modeling Nick has wide experience in the industry. Over past 10 years, Nick has been focused on the insurance analytics of natural catastrophes and big data. 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