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differentiation

4 min read

BEWARE OF GROUPTHINK!

Ben Baker: Dec 15, 2020 12:00:00 AM

BEWARE OF GROUPTHINK! by Ben Baker Photo by jorien Stel from Pexels “If everyone is thinking alike, then somebody is not thinking.” George S. Patton...

Crazy Ideas InsurTech Future of Insurance Millennials Gen Z Marketing Hey #Insurance differentiation brand differentiation communicate your value think differently groupthink communicate like a client stop following the herd think like a client
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4 min read

What Makes YOU Valuable?

Ben Baker: Nov 29, 2020 12:00:00 AM

What Makes YOU Valuable? by Ben Baker Photo by Brett Sayles from Pexels It is staggering how many times I have asked CEOs, founders, leaders, and...

Sales InsurTech Future of Insurance Millennials Gen Z customer experience Insurance Industry Marketing Continuing Education caring about your customers telling your story knowing your customers differentiation brand differentiation creating opportunities speaking to your tribe creating value
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