Profiles in Risk – E166: What Do You Want to Be? Branding with Ben Baker of Your Brand Marketing

When someone Googles your name or your company’s name, what will they find? How do potential customers or employers think of you?  If you own a company, what do potential employees think of you?

In this episode of Profiles in Risk, I spoke with Ben Baker, author and President of Your Brand Marketing about the importance of branding on a personal and business level.

 LISTEN HERE:

 

OR WATCH HERE:

 

CONNECT WITH BEN BAKER:
LinkedIn – https://www.linkedin.com/in/yourbrandmarketing/
Your Brand Marketing Homepage – https://yourbrandmarketing.com/get-started/

MENTIONED IN THIS EPISODE:
Powerful Personal Brands by Ben Baker – https://amzn.to/2Nop4mq
Your Living Brand Podcast – http://yourlivingbrand.live/
ACT CRM – https://www.act.com/
Dropbox – https://www.dropbox.com/
Carbonite backup – https://www.carbonite.com/
Zoom conferencing – https://zoom.us/ 

BOOKS RECOMMENDED BY BEN:
Books by Seth Goding – https://amzn.to/2Xih6Qm
Getting to Yes by Roger Fisher – https://amzn.to/2FKoau3
Getting Past No by William Ury – https://amzn.to/2XMt6sQ 

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iTunes: https://goo.gl/7SqwvP
Overcast: https://goo.gl/8b4cbD
Spotify: https://goo.gl/niAbGN
Stitcher: https://goo.gl/DmE7Mi

YouTube: https://goo.gl/1Turar

 

About Nick Lamparelli

Nick Lamparelli is a 20+ year veteran of the insurance wars. He has a unique vantage point on the insurance industry. From selling home & auto insurance, helping companies with commercial insurance, to being an underwriter with an excess & surplus lines wholesaler to catastrophe modeling Nick has wide experience in the industry. Over past 10 years, Nick has been focused on the insurance analytics of natural catastrophes and big data. Nick serves as our Chief Evangelist.

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