Community Insights

3 min read

Beyond Generic Renewals: How Insurers Can Transform Policy Renewals Into Personalized Customer Care

Insurance companies sit on goldmines of customer data, yet most still send out generic renewal notices that feel more like demanding bills than...

3 min read

Your Customers Are Ignoring You—And It’s Your Fault: Why Hyper-Personalized Communication Is the Future of Insurance

You know that digital technology has become entirely universal in society when you see our grandmothers, grandfathers, and other seniors playing...

5 min read

Maximize Your Company’s Messaging: The Role of a Fractional Chief Communications Officer in Modern Business

Maximize Your Company’s Messaging: The Role of a Fractional Chief Communications Officer in Modern Business by Ben Baker and Nicholas Lamparelli...

4 min read

CrowdStrike: A Lesson in Crisis Communications

CrowdStrike: A Lesson in Crisis Communications by Ben Baker By now, you’ve likely heard about the recent crisis at CrowdStrike. While it’s too early...