Carl Moulton

14 min read

How to Build, Implement & Grow a Successfully Dispersed Digital Insurance Agency

How to Build, Implement & Grow a Successfully Dispersed Digital Insurance Agency by Carl Moulton Today the role of the local agent is being marginalized. Most start-up insurtechs, even some legacy insurance carriers, no longer see the value of the...

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6 min read

Why the Best Insurance Agency Use Quoting Portals are Still not Good Enough

Why the Best Insurance Agency Use Quoting Portals are Still not Good Enough by Carl Moulton First the Why In a word, “access” specifically the lack...

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5 min read

How Insurance Carriers Can Leverage the 80/20 Rule with DMCOs

How Insurance Carriers Can Leverage the 80/20 Rule with DMCOs by Carl Moulton As Elizabeth Rush Kruger reminds us in her book “The Top Market...

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5 min read

Hey Google – Your rules for SEO for the 21st Century Insurance Agency are Broken and Unfair

Hey Google – Your rules for SEO for the 21st Century Insurance Agency are Broken and Unfair by Carl Moulton The classic bricks and mortar business...

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5 min read

What do Insurance Producer Level Web Forms and the M1 Garand Rifle have in Common?

What do Insurance Producer Level Web Forms and the M1 Garand Rifle have in Common? by Carl Moulton Seriously, I’m not a warmonger, but there are...

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4 min read

The How and When the Agency Distribution Channel Will Win the Insurance Distribution War

The How and When the Agency Distribution Channel Will Win the Insurance Distribution War by Carl Moulton We’ve all read the industry publications...

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4 min read

The How and When the Agency Distribution Channel Will Win the Insurance Distribution War

The How and When the Agency Distribution Channel Will Win the Insurance Distribution War by Carl Moulton We’ve all read the industry publications...

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4 min read

Why Producer Level Web Forms are Important to the 21st Century Insurance Agency – and What They Should Include

Why Producer Level Web Forms are Important to the 21st Century Insurance Agency – and What They Should Include by Carl Moulton In my last Insurance...

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5 min read

Leads Vendors vs. DMCOs (Digital Marketing Co-Operatives) – whoever Controls the Data Wins

Leads Vendors vs. DMCOs (Digital Marketing Co-Operatives) – whoever Controls the Data Wins by Carl Moulton Controlling the Data Matters In the world...

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5 min read

Why Insurance Carriers need to support and promote DMCOs over Aggregators and Leads Vendors

Why Insurance Carriers need to support and promote DMCOs over Aggregators and Leads Vendors by Carl Moulton As industry marketing professionals we’ve...

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